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Our brands

We only partner with brands that are guaranteed to be honest, authentic and of premium quality. 

Ranked as the fastest growing of the top 5 in the ‘KPMG European Elite 2020’ most valuable commercial football brands, LFC have over 750m fans globally.  We have the exclusive GCC rights for official LFC club Retail outlets and extensive rights to Wholesale exclusive product through carefully selected partner retailers.

Created by fans for fans, The BootRoom Collection are experts in luxury sports memorabilia tailored to sports fanatics across the GCC.  With a unique range of authenticated, signed pieces ranging from collectibles such as autographed Lionel Messi shirts to a rare pair of signed Ali gloves, we supply product through our own Retail outlets and via Wholesale distribution agreements.  

We are the exclusive GCC distributor for official Premier League names, numbers and sleeve badges.   Printed and produced by global sportswear branding and labelling manufacturer Avery Dennison, who currently provide their highly innovative and sustainable products to 90% of EPL clubs as well as many of the top La Liga sides such as Barcelona.