December 14, 2020

CEO Craig McKelvie chats with Graham Clews on Dubai One TV on all things Liverpool FC and bringing the fans closer to the club.

.@GrahamClews chats with Craig McKelvie, CEO of Seventy 8 Sports, the official retail partner of Liverpool Football Club in the region, which aims to bring fans […]
November 28, 2020

LIVERPOOL FC AND SEVENTY8 SPORTS CELEBRATE ONE-YEAR ANNIVERSARY OF OFFICIAL CLUB STORE OPENING IN DUBAI WITH PARTNERSHIP EXTENSION

Liverpool FC, the English Premier League champions, and Dubai-based Seventy8 Sports, have marked the one-year anniversary of the official club store opening in The Dubai Mall […]
September 13, 2020
jersey on couch

Money & Passion: The Sports Memorabilia Industry and its Growth

Words by Craig McKelvie, Founder & CEO, The BootRoom Collection There is still nothing like the passion of a fan meeting their favourite athlete. What was […]
September 4, 2020

Top tips from the experts: Not just for love but for money – How to Invest in sports memorabilia

Words by Craig McKelvie, Founder & CEO, The BootRoom Collection . For a lot of people, collecting sports memorabilia is a passion-driven hobby. Usually starting as […]
July 24, 2020

Third Official Liverpool FC Store Opens at Ibn Battuta Mall in Dubai

Third Official Liverpool FC Store Opens at Ibn Battuta Mall in Dubai   Dubai, UAE — On 23rd July, Liverpool Football Club in partnership with Seventy8 […]
May 19, 2020
Ronaldo signed jersey

BUYING INTO THE BEAUTIFUL GAME

If you’re after a signed photo of Lionel Messi or Neymar’s Barcelona home shirt – framed and signed – there’s a chance they will have one. They […]
March 24, 2020

Second Official Liverpool FC Store set to open in WAFI Mall

Second Official Liverpool FC Store set to open in WAFI Mall   Dubai, UAE — On March 22nd, Liverpool Football Club in partnership with The BootRoom […]
January 12, 2020
Liverpool Football Clube The Dubai Mall

Liverpool FC fans unite – Dubai’s first Official Liverpool FC stand-alone store has opened in The Dubai Mall

Bringing Anfield to Dubai   Dubai, UAE — On December 4th 2019, the first officially licensed Liverpool FC (LFC) stand-alone store in Dubai opened its doors […]